Interview research best practices — Human Centred Design

Experience design is all about understanding people, their behaviours, wants, needs and desires.

One of the best methods of research is to conduct an interview because it helps you to get information directly from the person — not relying on electronic surveys or forms.

Interviews also help you to eliminate bias and deepens your empathy for others. You might think your customers want one thing, but during an interview you may observe their behaviours or things they say which contradict their behaviours.

There are generally two types of interviews you can conduct for experience design research:

  • General: understand people, their…

On MacOS, you can quickly convert MP4 video to M4A audio.

Don’t pay for software to convert videos to audio on MacOS.

With Automator Workflows, you can setup your own convenient shortcuts to convert videos within seconds.

Learn how to setup an Automator Workflow to convert MP4 video to M4A audio quickly on MacOS.

1. Open Automator from the MacOS Applications or LaunchPad.

2. Create a New Document within the Automator Window.


When starting out as a small business, it can be daunting to find a Customer Relationship Management (CRM) and Sales Management tool.

There’s a balance between paying for a top-end software vs. getting a scalable solution. Here’s our top four CRM solutions for small businesses.

When starting out as a small business, it can be daunting to find a Customer Relationship Management (CRM) and Sales Management tool.

There’s a balance between paying for a top-end software vs. getting a scalable solution.

Here’s my top four CRM solutions for small businesses:

  • PandaDoc — Accelerate every stage of the lead and sales management (deal cycle) with PandaDoc. Ideal for new small businesses.
  • Keap — Keap helps 125,000+ businesses achieve their goals with CRM and…

If you’re a small business, such as a design agency or software developer, it’s hard to make a decision between different project management tools.

Luckily, there’s plenty of project tracking tools designed for smaller teams.

Check out a full comparison of the Best Online Project Management tools.

Here’s my picks.

Monday.com


When starting out as a small business, it’s always a good idea to minimise your costs.

This means, only buying things that are critical to your customer experience.

Branded packaging, is one of those important things, and it doesn’t have to be hard.

If you’re selling goods online, it’s important to have lasting impressions. The first thing your customers will see is the box. So make it look good.

Now that we’re seeing more deliveries than ever, it’s more important to have your parcels stand out.

Take the below. Out of all the packaging, there’s only two parcels below that…


Apple recently implemented the HEIC (High Efficiency Image Coding) when taking photos on iPhone and iPad.

However this format is still so new that many online services don’t yet accept uploads in this format.

How to

Learn how to setup an Automator Workflow to convert HEIC to JPG quickly on MacOS.

1. Open Automator from the MacOS Applications or LaunchPad.


Both can be translated as:

  • A lot
  • Many
  • Much

たくさん

  • usually refers to something is “enough”.
  • usually for countable things.

いっぱい

  • refers to something is complete or full.
  • there’s no more availability…


Last year I bought two Dyson Pure Link Fans.

Shop for Dyson Pure Link fans.

I chose the ‘Link’ Dyson fans because these specifically had the Wifi connection, which is a novelty, but convenient.

It was a little bit of a hack to setup automations and Siri Shortcuts to work with Apple HomeKit, but there’s a way to get it working.

Some useful ways I’ve configured my Dyson Pure Link fan:

  • When waking up, turn on on MAX fan when I wake up (usually 6.30am), to clean the office air
  • Slow down to Setting 1 fan at 8.30am every day…

Dale Clifford

Experience Designer

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store